Publications & Works

Articles Published in Other Journals

Engaging with Social Media Influencers on Youtube: A Cluster Analysis

ISTANBUL BUSINESS RESEARCH, vol.51, no.1, pp.359-373, 2022 (Journal Indexed in ESCI) Creative Commons License identifier

The Impact of Brand Love on Constructive and Defensive eWOM Intentions of Consumers: The Moderating Role of eWOM Valence

Boğaziçi Journal, Review of Social, Economic and Administrative Studies, vol.34, no.1, pp.68-82, 2020 (Other Refereed National Journals) identifier

Books & Book Chapters