Arş.Gör. YESEVİ ALPEREN YASA

Biyografi

Alperen Yasa works as a Research Assistant at Marmara University, Faculty of Business Administration, Department of Marketing. He earned his undergraduate degree from Abant İzzet Baysal University, Faculty of Economics and Administrative Sciences, Department of Business Administration and obtained his graduate degree in the Social Sciences Institute Marketing Master's program at the same university. He started his PhD in Marketing at Marmara University Social Sciences Institute and has been studying on his thesis since June 2021. The researcher, who has articles in Business Economics Research Journal, International Journal of Management, Economics and Business and Gazi Journal of Economics and Business, mainly focuses on consumer behavior, digital marketing and marketing theory. He is also the assistant editor of the international academic Journal of Research in Business.