Ego States in Brand Consumer Transactions


KURTULUŞ S., DİRSEHAN T.

Marmara Üniversitesi İktisadi ve İdari Bilimler Dergisi, vol.38, pp.211-228, 2016 (Refereed Journals of Other Institutions)

  • Publication Type: Article / Article
  • Volume: 38
  • Publication Date: 2016
  • Doi Number: 10.14780/iibd.34458
  • Title of Journal : Marmara Üniversitesi İktisadi ve İdari Bilimler Dergisi
  • Page Numbers: pp.211-228