Factors That May Affect Rating and Liking Scores of Septorhinoplasty Videos on YouTube


Demir B., ŞAHİN A. , Mammadova U., Mamadli J.

AESTHETIC PLASTIC SURGERY, vol.44, no.6, pp.2253-2258, 2020 (Journal Indexed in SCI) identifier identifier

  • Publication Type: Article / Article
  • Volume: 44 Issue: 6
  • Publication Date: 2020
  • Doi Number: 10.1007/s00266-020-01802-2
  • Title of Journal : AESTHETIC PLASTIC SURGERY
  • Page Numbers: pp.2253-2258

Abstract

Background Despite the increasing use of videos on social media platforms such as YouTube that inform patients about conditions and procedures, it is an enigma how patients benefit from these videos. Although professional healthcare providers play an important role in this regard, there are no data on video characteristics that make a video useful, or likable by the audience. We aimed to investigate that factors make a septorhinoplasty video posted on YouTube successful.