Exploring Antecedents to Adopt Mobile Augmented Reality Applications: A Uses and Gratifications Approach


ERDOĞMUŞ Z. İ. , ŞEREFHAN DOĞANAY P., VURAL G.

in: Handbook of Research on Software Quality Innovation in Interactive Systems, Francisco Vicente Cipolla-Ficarra (Latin Association of Human-Computer Interaction, Spain & International Association of Interactive Communication, Italy), Editor, IGI GLOBAL, pp.285-303, 2021

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2021
  • Publisher: IGI GLOBAL
  • Page Numbers: pp.285-303
  • Editors: Francisco Vicente Cipolla-Ficarra (Latin Association of Human-Computer Interaction, Spain & International Association of Interactive Communication, Italy), Editor