Determining of Consumers’ Electronic Word of Mouth Motivations in The Online Communities And A Research.


TAVMAN E. B., BAŞCI A.

Congress on Business and Marketing 2018, İstanbul, Turkey, 29 November - 01 December 2018, pp.151-155, (Summary Text)

  • Publication Type: Conference Paper / Summary Text
  • City: İstanbul
  • Country: Turkey
  • Page Numbers: pp.151-155
  • Marmara University Affiliated: Yes