Hedonic, Utilatarian, Symbolic Drives Behind Place Check-in Activity of Mobile Consumers


TATAR Ş. B. , ERDOĞMUŞ Z. İ.

Marmara Business Review, vol.1, pp.63-79, 2016 (Other Refereed National Journals)

  • Publication Type: Article / Article
  • Volume: 1
  • Publication Date: 2016
  • Title of Journal : Marmara Business Review
  • Page Numbers: pp.63-79