Positioning of campuses in terms of satisfaction a research on Marmara University

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Yalçın F. A., Arslan F. M., İşgören A. N., Özyer Y., Değerli B., Acar Büyükpehlivan G., ...Daha Fazla

European journal of resarch on education, cilt.1, ss.47-53, 2013 (Hakemli Dergi)

  • Yayın Türü: Makale / Tam Makale
  • Cilt numarası: 1
  • Basım Tarihi: 2013
  • Dergi Adı: European journal of resarch on education
  • Derginin Tarandığı İndeksler: Other Indexes
  • Sayfa Sayıları: ss.47-53
  • Marmara Üniversitesi Adresli: Evet

Özet

Abstract


The aim of the study is to determine university students' satisfaction levels on the infrastructure and education level of the

university and also to identify how they position different campuses of the university regarding satisfaction their satisfaction

levels. According to this aim, Marmara University was chosen as the sampling frame and data were collected from students

studying in different campuses. As for the sampling method, convenience sampling was used and a total of 898 usable surveys

were collected. A 83-item satisfaction scale was used. As a result of factor analysis 12 factors were achived. Multidimensional

scaling was used to position the campuses regarding the satisfaction levels of students. The results show that the different

campuses of Marmara University have different positions on the perceptual map. Results obtained from the study are interpreted

and suggestions are presented.


Keywords: Positioning of university campuses, student satisfaction, perceptual maps, satisfaction positioning;