DİRSEHAN T. , YALÇIN A. M.
International Journal of Marketing Studies, vol.3, pp.78-94, 2011 (Refereed Journals of Other Institutions)
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Publication Type:
Article / Article
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Volume:
3
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Publication Date:
2011
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Doi Number:
10.5539/ijms.v3n4p78
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Title of Journal :
International Journal of Marketing Studies
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Page Numbers:
pp.78-94