A feasibility trial to examine the social norms approach for the prevention and reduction of licit and illicit drug use in European University and college students

Pischke C. R. , Zeeb H., van Hal G., Vriesacker B., McAlaney J., Bewick B. M. , ...More

BMC PUBLIC HEALTH, vol.12, 2012 (Journal Indexed in SCI) identifier

  • Publication Type: Article / Article
  • Volume: 12
  • Publication Date: 2012
  • Doi Number: 10.1186/1471-2458-12-882
  • Title of Journal : BMC PUBLIC HEALTH
  • Keywords: Social norms, Prevention, Drug use, Intervention, University/College students, Europe, ALCOHOL MISUSE, MARIJUANA USE, MISPERCEPTIONS, DRINKING, FEEDBACK, INTERVENTION, ADOLESCENTS


Background: Incorrect perceptions of high rates of peer alcohol and tobacco use are predictive of increased personal use in student populations. Correcting misperceptions by providing feedback has been shown to be an effective intervention for reducing licit drug use. It is currently unknown if social norms interventions are effective in preventing and reducing illicit drug use in European students. The purpose of this paper is to describe the design of a multi-site cluster controlled trial of a web-based social norms intervention aimed at reducing licit and preventing illicit drug use in European university students.