“Glocal Marketing Applications to Create A Successful Brand Awareness in Cross Cultural Marketing  A Case Study Application”

ENE, SELDA; Battal, Serap

“Glocal Marketing Applications to Create A Successful Brand Awareness in Cross Cultural Marketing A Case Study Application”

in: Economic and Administirative Sciences, AYBAK 2019 / II (September)): Marketing, Turgut ÇÜRÜK, Editor, Akademisyen Yayınevi, Ankara, pp.111-126, 2019

Publication Type: Book Chapter / Chapter Vocational Book
Publication Date: 2019
Publisher: Akademisyen Yayınevi
City: Ankara
Page Numbers: pp.111-126
Editors: Turgut ÇÜRÜK, Editor