F. M. ARSLAN And O. ALTUNA, "Which Category to Extend To Product or Service," Journal of Brand Management , vol.19, pp.359-376, 2012
ARSLAN, F. M. And ALTUNA, O. 2012. Which Category to Extend To Product or Service. Journal of Brand Management , vol.19 , 359-376.
ARSLAN, F. M., & ALTUNA, O., (2012). Which Category to Extend To Product or Service. Journal of Brand Management , vol.19, 359-376.
ARSLAN, FATMA, And OYLUM ALTUNA. "Which Category to Extend To Product or Service," Journal of Brand Management , vol.19, 359-376, 2012
ARSLAN, FATMA M. And ALTUNA, OYLUM. "Which Category to Extend To Product or Service." Journal of Brand Management , vol.19, pp.359-376, 2012
ARSLAN, F. M. And ALTUNA, O. (2012) . "Which Category to Extend To Product or Service." Journal of Brand Management , vol.19, pp.359-376.
@article{article, author={FATMA MÜGE ARSLAN And author={OYLUM ALTUNA}, title={Which Category to Extend To Product or Service}, journal={Journal of Brand Management}, year=2012, pages={359-376} }